Frequently Asked Questions

Question 1

How does AI-powered Gong Engage improve sales engagement?

Accepted Answer

Gong Engage uses AI to help reps reach out with more precision and less effort. It recommends who to contact, when to engage, and what to say — based on real buyer behavior. Reps get auto-prioritized to-dos, AI-written emails, and deal insights that drive better outcomes, faster.

Question 2

What customer data does Gong Engage capture for lead generation and conversion?

Accepted Answer

Gong Engage captures a comprehensive range of customer interaction data to enhance lead generation and conversion efforts. This includes emails, phone calls, web conference meetings, and digital interactions such as document views and website visits. By integrating with your CRM and communication solutions, Gong Engage provides a unified view of your prospects and pipeline, so your team can tailor engagement strategies effectively.

Additionally, Gong Engage's AI-driven analytics offer insights into engagement metrics, helping you identify high-performing strategies and areas for improvement. This data-driven approach supports more informed decision-making.

Question 3

Is Gong Engage easy to integrate with CRMs like Salesforce or other sales platforms?

Accepted Answer

Yes. Gong Engage integrates seamlessly with Salesforce and other major CRMs. It automatically syncs contact data, activity history, and engagement updates — no manual entry required.

With Gong Anywhere for Salesforce, reps can also take Gong actions such as view contact details, trigger flows, and send emails or make calls — without ever leaving the CRM.

Question 4

How does Gong Engage boost sales team productivity?

Accepted Answer

With engage, reps can work smarter by getting AI-based recommendations for important tasks, based on the context of customer interactions instead of relying on inaccurate CRM data. Reps get a live, prioritized list of actions in one place, helping them stay on track and move deals forward.

Using revenue AI, reps can quickly get insights about accounts, deals, and contacts by simply asking a question. Gong Engage also provides every team member with a full view of each account’s history, so reps can personalize effectively . Reps can even use AI to generate follow-up emails and call summaries with clear next steps, based on the context of customer interactions.

Question 5

What integrations does Gong Engage support?

Accepted Answer

Gong Engage integrates seamlessly with a variety of solutions to enhance your sales engagement workflows. Key integrations include:

CRM: Bi-directional sync with Salesforce, HubSpot, and Microsoft Dynamics keeps data accurate — no manual entry required.
Contact data providers: Add and enrich contacts directly to Gong flows within ZoomInfo, and LeadIQ.
Power dialers: Prospect at scale with Nooks, and soon, Orum — for efficient, high-quality calling.
Intent data: Prioritize the right buyers by pulling in real-time signals from 6sense, G2, LinkedIn, Dealroom, and more.
Scheduling tools: Book meetings faster with Chili Piper and Calendly, embedded directly in Gong Engage flows and the Email Composer.

Explore all supported integrations on the Gong Collective page.

Question 6

How does Gong Engage handle data security and privacy while using AI?

Accepted Answer

Gong Engage prioritizes data security and privacy through a comprehensive, multi-layered approach:

Encryption: All data is encrypted both at rest and in transit. Customers can further enhance security by using their own encryption keys for data stored in Gong systems.
Compliance: Gong complies with major data protection regulations, including GDPR and CCPA. The platform is certified under standards such as ISO 27001, ISO 27017, ISO 27018, ISO 27701, and SOC 2 Type II.
Data Governance: Access to data is strictly controlled based on the principle of least privilege. Gong operates within a secure Virtual Private Cloud (VPC) environment on AWS, ensuring logical separation and security for each customer.
AI Model Security: Gong AI models are developed and managed in-house, without reliance on public large language models, ensuring that customer data remains confidential and secure.
Privacy Controls: Features like customizable exclusion lists, consent management tools, and data retention settings empower organizations to manage their data in compliance with privacy regulations.

For more detailed information, please visit Gong's Trust Center and Privacy Policy.

Gong Engage

Turn conversations into high-quality sales engagement

Boost pipeline growth with AI-driven sales engagement

Personalized sales engagement, powered by specialized AI

Increase reply rates with an AI-powered sales engagement solution

Create and convert more pipeline with AI sales engagement

Personalized outreach at scale, made possible by AI

Boost pipeline growth with AI-powered sales engagement

Send emails that actually get replies

Win more with revenue AI

Key resources

Master the art of sales engagement

8 sales experts share proven engagement tactics that grow pipeline

Choosing the Right Sales Engagement Software

Team selling dos and don’ts: How to align SDRs and AEs to drive more pipeline

Frequently asked questions

FAQ